Shop for your pet.
Help the ones looking for a home.
Every purchase leaves a net profit, and we put in 15% for shelters. It costs you nothing more: same price in every channel, and caring for yours gives another a second chance.
Distribution committee, transfers via Stripe and a public audit every quarter.
€0
Extra cost for the 15 %
Every quarter
Public audit
The 15 % is no afterthought: it's the engine
Out of Mizuu's net profit we set aside 15% for the shelters' Solidarity Fund before anything else. We put it up ourselves; it is not added to your price: you pay the same as on any other channel. It is shared out by real impact: animals rescued, critical cases and veterinary spending.
Distribution of our margin
85 % sustains Mizuu: product, fees, infrastructure and development.
15% goes to shelters, out of our net profit. It costs you nothing more, and there are no financial middlemen between your purchase and the shelter.
The largest share: common solidarity fund
Every quarter it's split among all active verified shelters, following the impact criteria. It's approved by a committee of shelters, vets and adopters, and the results are published.
The rest: straight to whoever rescued them
If you adopted with Mizuu and keep the food subscription, part of that 15 % goes directly to the shelter of origin, month after month. Your purchase funds the next rescue.
Good things for her, help for another
At the Mizuu store you buy the accessories and supplies; food is handled with your vet. Whatever you buy, the 15 % takes the same path.
Accessories
Beds, carriers, toys and hygiene. A carefully curated catalogue, nothing of dubious quality. It's the heart of the Mizuu store.
See accessoriesChip collar
Their identity and health records at a tap. If they get lost, they come back home. Identity and rescue, not GPS.
Discover the chip collarHealth and supplements
Antiparasitics, vitamins and veterinary diets, backed by the Mizuu network of vets.
See healthCharity merch
Mizuu t-shirts, caps and bags. Here, the entire margin goes to the solidarity fund.
See merchGift cards
SoonGive shopping with purpose for any amount. Whoever receives it chooses their product.
SoonYou adopted them from a shelter. Your food keeps helping it.
When you adopt with Mizuu, your new companion arrives with their medical history and, if you wish, with a ready-made food subscription. That purchase doesn't disappear into an anonymous fund: part of the distribution goes directly back to the shelter that saved them, month after month.
- 1
You adopt and sign
At signing, the shelter proposes the food subscription calculated for their weight, age and breed.
- 2
Food, through your vet
Over 25 brands and the right amount. You pick it up at the clinic or your vet brings it to you. Pause or change it whenever you want.
- 3
The share goes back to its source
Since the purchase has a known origin, part of the 15% goes directly to their shelter, not just to the common fund.
The store pays for the shelters' free software
Mizuu's management system is free for shelters: diary, animals, adoptions, contracts and portable records. Nobody gives that away for nothing; the shop sustains it, and 15% of net profit is reinvested.
Wholesale for shelters
Wholesale pricing for verified entities: the chip collar drops from €19.90 to €5, and food and supplies come in at reduced cost. Getting equipped costs less when you rescue more.
Catalogue endorsed by vets
Supplements, antiparasitics and veterinary diets backed by the Mizuu network of vets. Health with clinical judgement, not marketing.
15% of net profit is reinvested
The profit doesn't go to middlemen: the 15 % goes back to shelters via Stripe Transfers and is recorded in the public audit, shelter by shelter.
You can follow the trail of your money
It's not a brand promise: it's a public table that anyone can review.
- 1
Your purchase leaves a margin
15% of our net profit is set aside for shelters before any other distribution. We put it in: it costs you nothing more.
- 2
The committee distributes
Mizuu, shelters, vets and adopters apply the impact criteria and keep a record.
- 3
It's published
The transfers go out via Stripe and appear in the public audit: who received how much and why.
Your purchase within the ecosystem
Everything connected, nothing left loose
The shop isn't an add-on: it funds shelters' free software and returns 15% of net profit to those who rescue. Buying here moves the whole circle.
Rescues
Free software + trilateral digital contract. They list animals, foster placements and volunteering.
Fostering and volunteers
Foster homes that free up space at the shelter and volunteers from their area, coordinated by chat.
Adopter + history
Verified family. The animal arrives with its health record and its chip collar.
Services network
Vets, dog walkers, pet sitters, hotels, daycares, groomers and trainers with reviews and booking.
Neighbourhood rescue
If it goes missing, the whole neighbourhood searches for it in real time: chip collar, map and sightings.
Shop with impact
15% of net profit goes back to shelters (distribution committee + public audit).
And the circle closes: when you buy from the shop, 15% of net profit goes back to shelters. Free software for shelters, funded with purpose.
Join those who care
Every purchase looks after your pet and gives another a second chance. That's the community of those who care, and you're already part of it.
15% of net profit to shelters · transfers via Stripe · quarterly public audit.
